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Influencer marketing is becoming the premier marketing approach these days due to the extent of the reach experienced by brands with influencers on their hands. Influencers are basically anyone with a social media presence and following who can influence the way people perceive or look at a product or service that is being advertised. If someone works through a number of marketing budgets of major companies, they will realize that a lot of money is spent on campaigns that have very poor conversion ratios and potential for securing and retaining customers.
Influencer marketing on the other hand is becoming the best option available, as people respond to individuals they like and follow on social media more than anything. Even campaigns on cable tv are becoming a less effective way for marketers around the world. AdHive is a new blockchain-based influencer marketing platform that is designed for the global influencer marketing industry.
How Does the AdHive Platform Work?
Just like every other influencer-based market, AdHive connects companies in need of advertisement to contact influencer personalities and their channels en-masse. The native advertising campaigns can then be published on the influencer channels in one form or another and the payment is made through an autonomous program based on the Ethereum blockchain using ERC20 tokens.
AdHive has a unique set of solutions that stand apart in the influencer marketing sector that can be scaled according to the goal of a particular advertisement campaign through the platform’s community efforts and helps any particular influencer to monetize their blogs/vlog channels and social media activity for the advertiser’s advantage. The main goal of course, is to remove the wide-ranging boundaries between brands, influencers and consumers with the help of innovation, blockchain and Artificial Intelligence.
AdHive: an AI-based Platform
At the center of AdHive’s innovative platform is the power of a proprietary AI program that enables marketing and in-depth analysis of the outreach and other statistics of the advertising campaign. The developers of the platform realize that online advertising is a rapidly growing field but the results of these campaigns aren’t widely understood – using AI will help AdHive to fully take advantage of this analytical process.
AdHive Token Generation Event (TGE)
AdHive pre-sale is expected to start on January 31, 2018 and will last until February 6, 2018 which will be followed by two main phases of token generation events. The first phase will end on March 7, 2018 and second phase will be announced later on.
The hard cap for pre-sale is $1 million and the first phase of TGE is $12 million. More than 450 million ADH tokens will be offered during the token sale and the rate is set at 1 ADH = 0.00025 ETH (1 ETH = 4000 ADH).
Different discounts are offered on the early purchases of the token. Any potential backers can visit their website for more information. Visit the AdHive Website: https://adHive.tv/
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The post Adhive Is Capitalizing on the Blockchain-Based Influencer Marketing Potential with AI Tech appeared first on Crypto Currency Online.
source https://cryptocurrencyonline.co/adhive-is-capitalizing-on-the-blockchain-based-influencer-marketing-potential-with-ai-tech/
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